The founder and Creative Director of AERIN tells us about her snowy Aspen holiday.

I love Aspen because…

I have been going to Aspen for years. I love the mountains, the fresh air and skiing with friends and family.

My Aspen uniform is…

Fur trapper hat, Moncler ski sweater and Sorel boots.

I always pack…

My J. Crew jean shirt and Oliver Peoples aviators — people often forget how important sunglasses can be on winter vacations.

The first thing I do when I get there is…

Make a fire.

Secret only a local would know…

First tracks on fresh snow on New Year’s day is an amazing way to start the year!

During the day, I like to…

Ski, walk around town and have a long, relaxing lunch with friends I haven’t seen in a while.

And in the evening…

Have dinner at home by the fire with my boys.

Game I like to play…

Backgammon

Favorite cocktail…

Margarita

Book I’m reading…

I currently can’t stop picking up the cookbook, At Home with May and Axel Vervoordt — it epitomizes chic, effortless entertaining style.

On my playlist…

Rihanna and U2

Travel tip…

My AERIN beauty bags keep everything organized.